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Vin & Sprit / V&S Nordic
V&S Nordic
Today the website is filled with inspiration and useful functionality such as DryckoMaten, a function that allows the visitor to match wine and food and an online newsletter to which subscribers can register their areas of interests and other requests, thereby receiving information tailored to them. Visitors to the site today will also find Barskåpet, a section that offers training and guides visitors through drink recipes and industry terminology.
Vin&Sprit’s web service was awarded the “Best Company Site” in the Swedish Web Games and was also nominated for the Swedish Publishing Prize.
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Vin & Sprit – a platform for consumers and business communication
Ottoboni has been collaborating with Vin&Sprit since 2001 and has developed the company’s communication platform. Consumers are inspired and guided in their choice of alcoholic beverages via the company’s website, online newsletters and mobile services.
Ottoboni’s collaboration with Vin&Sprit encompasses everything from strategy and concept to development and production. In 2002, we developed the strategy that forms the basis of today’s communication platform, involving a separation of B2B and corporate business from consumer communication and the development of vinsprit.se into a pure consumer channel.
A well-laid out strategy, a clear information structure and an inspiring design are just a few of the success factors of Vin&Sprit’s digital communication.
The V&S Group was acquired by Pernod Ricard on July 23, 2008. The largest V&S brand is ABSOLUT VODKA, the world’s fourth largest international premium spirits brand. V&S is market leader within spirits and wines in the Nordic region.
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