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Vin & Sprit / Intranet

Case description

Ottoboni Group has worked with the design, usability and information structure of Vin&Sprit’s intranet since 2003. In 2006 it was time to upgrade the intranet with a new and more scalable platform. SharePoint was chosen as a platform.

Our assignment was to develop a new design, structure and functionality and to carry out the technical implementation of the intranet, which is used by 2,500 employees in 12 countries. The assignment ranged from strategy and concept to web development, production and technology.

A clear-cut information structure and an inspiring design has been the key to success in being able to realize the functionality for project management, task management, CRM, knowledge dissemination, business intelligence, external information and personalized content.


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Vin & Sprit – a platform for consumers and business communication

Ottoboni has been collaborating with Vin&Sprit since 2001 and has developed the company’s communication platform. Consumers are inspired and guided in their choice of alcoholic beverages via the company’s website, online newsletters and mobile services.

Ottoboni’s collaboration with Vin&Sprit encompasses everything from strategy and concept to development and production. In 2002, we developed the strategy that forms the basis of today’s communication platform, involving a separation of B2B and corporate business from consumer communication and the development of vinsprit.se into a pure consumer channel.

A well-laid out strategy, a clear information structure and an inspiring design are just a few of the success factors of Vin&Sprit’s digital communication.

The V&S Group was acquired by Pernod Ricard on July 23, 2008. The largest V&S brand is ABSOLUT VODKA, the world’s fourth largest international premium spirits brand. V&S is market leader within spirits and wines in the Nordic region.


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